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Personal Branding

Course Code: IMAGE

Duration: 1 Day

Course Aims:

Make a powerful impact!

First impressions count. Get yourself noticed in a positive way and make a real difference to your relationships with both colleagues and customers.

Course Pre-requisites:

This programme is for you if you want to find your own personal power, deal effectively with conflict and project a stronger image. You will discover your own personal style and learn how to use communication techniques and body language that will help you to realise your true potential.

Course Objectives:

On completion of this course delegates will be able to:
▪ Reassess your self-confidence and self-esteem
▪ Understand the importance of portraying the correct image
▪ Understand how to improve relationships with others
▪ Develop a positive, confident style
▪ Develop assertive behaviour
▪ Understand the importance of attitude and motivation


Course Content:

Introduction and Objectives
▪ Build self-confidence and self-esteem
▪ Reflecting on yourself image and projection
▪ Understanding the significance of inter-personal skills
▪ Assessing your style and image

First Impressions Count
▪ Improve first and lasting impressions with a positive self-image
▪ Using effective body language
▪ Using positive verbal skills
▪ Projecting confidence
▪ Powerful communications skills
▪ Effective questioning and active listening skills

Communicating Your Message Effectively
▪ Assertive communication
▪ Making your point
▪ Displaying empathy
▪ Projecting a powerful image
▪ Understanding how you project yourself
▪ Discover your true potential

Projecting a Powerful Image
▪ Understanding how you project yourself
▪ Discover your true potential

Analysis of Your Behaviour
▪ Behaviour – getting it in perspective
▪ The importance of integrity and congruence

▪ Gaining confidence when dealing with people at all levels
▪ How to communicate assertively
▪ Dealing with criticism

Motivational Skills
▪ Self-motivation, setting goals for success
▪ Seek to motivate from the inside out
▪ Persuading and influencing while maintaining motivation

Action planning

Review of Programme

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